Booth Setup

Design and run booths that move clinicians to action: traffic flow, messaging, demo stations, lead capture, and Sunshine Act-compliant interactions.

Overview

Most MedTech booths are decorative. They look professional but produce few qualified conversations. The good ones are operational: designed for flow, equipped for demos, staffed with people who can recognize a real opportunity, and stocked with the right give-away.

We design and run them: physical layout, demo theater, lead capture mechanics, staffing schedule, and the compliance discipline that keeps every HCP interaction inside your policy.

Our Process

  1. 1

    Booth design brief

    Goals, must-haves, brand standards, demo requirements.

  2. 2

    Layout & flow

    Traffic patterns, demo stations, private meeting space.

  3. 3

    Build & logistics

    Booth construction, shipping, on-site installation.

  4. 4

    Operational setup

    Lead capture tooling, staffing schedule, daily ops checklist.

  5. 5

    Compliance discipline

    Sunshine Act and HCP interaction policy enforcement.

Frequently Asked Questions

Do you have a preferred booth builder?

We work with several based on geography and budget. No referral fees.

Can you handle modular booth strategies?

Yes, most clients use modular kits with show-specific adaptations.

What is a realistic lead capture rate?

Highly dependent on conference and category. We benchmark you against comparable products.

How do you handle Sunshine Act reporting for booth interactions?

Trained booth staff capture interactions where required; reporting flows through your existing compliance pipeline.

Build the booth that produces calendars, not just brochures.

Tell us the conference and your booth budget. We will return a design brief and build plan within two weeks.

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